Cross Posting: Are you “Content Marketing,” or Just “Marketing?”

As part of my newest role working with the Gabriel Marketing Group on marketing strategy projects I put together my first blog post this past week.  With so much discussion about Content Marketing today I have noticed the beginnings of a schism in the definitions. Some folks are beginning to push the higher ideal of “tell your story, and they will come” as the only true definition of content marketing. Read my full post here:


Leave a Reply

Fill in your details below or click an icon to log in: Logo

You are commenting using your account. Log Out /  Change )

Google+ photo

You are commenting using your Google+ account. Log Out /  Change )

Twitter picture

You are commenting using your Twitter account. Log Out /  Change )

Facebook photo

You are commenting using your Facebook account. Log Out /  Change )


Connecting to %s

%d bloggers like this: